Heather Hasson

Los angeles, ca
co-Founder and CEO, figs

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Why xfactor?

Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has. - Margaret Mead


Companies Founded


VC Pitches Done


Total $ Venture Capital Raised



Areas of interest for investing
Healthcare, E-Commerce, Technology

Advice for XX Entrepreneurs
Create the world you want to live in.

Heather Hasson is Co-Founder and Co-CEO of FIGS. FIGS is revolutionizing the $60 billion antiquated, highly fragmented medical apparel industry by creating the highest quality medical apparel in the world. FIGS is the first medical apparel company to sell directly to the consumer through its thoughtful, data-driven e-commerce platform that utilizes predictive analytics, a streamlined UI / UX experience and lifestyle-driven imagery. FIGS' foundation is built on product quality, with a relentless focus on fabric, fit and function. FIGS developed its proprietary, performance-oriented fabric technology to meet the unique demands of the medical profession. FIGS' Technical Collection fabric is antimicrobial, wrinkle resistant, stain and liquid repellent, moisture wicking, lightweight, breathable and offers four-way stretch. By offering a branded and customer-centric digital shopping experience, FIGS is changing how medical professionals think about and purchase their workwear. FIGS' Threads for Threads initiative is central to the mission and has donated over 500,000 sets of scrubs to healthcare providers in need in over 35 countries around the world.

FIGS has raised $75 million from investors, including most recently $65 million from Tulco (the fourth-largest raise for a female-founded company in 2017), and previously $10 million from Irving Place Capital, Mohr Davidow Ventures, Will Smith and others. FIGS was recognized as Best for the World B-Corp in 2015. FIGS was ranked as Number 21 on Inc. Magazine’s Inc. 5000 ranking of the nation’s fastest-growing companies in 2018, experiencing a 9,948% growth rate over the prior three years. 

Prior to launching FIGS, Heather Hasson was a serial entrepreneur and philanthropist, where she ran a high-end bag line and tie company that donated over 10,000 uniforms to children in need. Heather was selected as an Endeavor Entrepreneur in 2015. She won the Ernst and Young Entrepreneur of the Year Award for the Greater Los Angeles Region in 2018. She was recognized as one of the 100 Most Intriguing Entrepreneurs by Goldman Sachs’ Builders and Innovators Summit in 2018. Heather received her BA in Political Science from Wisconsin University.